About

Bio

Jay Hoop is a seasoned Creative Director and UX professional with extensive experience leading cross-functional teams and delivering user-centric designs for industries including pharmaceutical, restaurant, quick-service, and technology, as well as global e-commerce. With nearly a decade at Microsoft, Jay played a key role in multi-billion-dollar digital platforms such as Microsoft Store, Xbox, and Windows Phone, championing customer-centered design to build lasting relationships. He has partnered with stakeholders and creative teams to produce industry-leading digital experiences that seamlessly integrate usability, brand integrity, and visual excellence.

Certified as a UX Designer through Springboard and holding a BS in Psychology from Brigham Young University, Jay combines strategic thinking with an eye for detail. His expertise spans UX design, branding, logo creation, and digital and print marketing—transforming complex ideas into impactful, user-centric experiences.

Beyond his professional work, Jay is deeply committed to continuous self-improvement, service to others, and building meaningful relationships. Married to his wife, Teri, for over 25 years, he values connection, loyalty, and shared growth. In his leisure time, he enjoys traveling and exploring the beautiful places across this beautiful earth.